Som medlem af MA har du mulighed for at deltage i VideoDays hos TwentyThree den 21. og 22. juni.
Det er et online-arrangement målrettet et internationalt publikum, så alt foregår på engelsk. Her kan du møde de folk, der har været med til at bygge nogle af verdens største brands via video, blive klogere på best practices og få fif til at fremstå bedst muligt på video.
VideoDays er til dig, der:
- som kommunikations-/marketingmedarbejder skaber vækst, indhold og dybere kunderelationer med video
- som marketingchef sætter video i centrum for indhold og markedsstrategi
- som forandringsagent arbejder med nye formater, events og produktioner
- som virksomhed ønsker at opgradere jeres tilgang til video – fra to-personers start-up til de største globale virksomheder
- som medlem af MA er nysgerrig og gerne vil arbejde med video
Program den 21. juni:
- 13:00 – 14:00 The Numbers You Need to Succeed with Video. A deep dive into the essential video trends, analytics, and numbers you need to benchmark your efforts.
- 14:00 – 15:00 How Video Can Humanize your Digital Transformation. Digital efficiency doesn’t have to mean impersonal communication. Get the big perspective on how video is the key to keeping a human touch in your digital transformation.
- 15:00 – 16:00 Doing Video in Companies: What You Can Learn from the Best. We check in with some of the greatest brands in the world to see how they do video: the strategy, the people, the production – the secret sauce that goes into making great videos.
- 16:00 – 17:00 20 Video Formats to Use in Your Customer Journey. Lead generator, conversion optimizer, loyalty creator, product enabler… video can be the solution to all every situation throughout the customer journey. Get inspired to think video everywhere.
Program den 22. juni:
- 13:00 – 13:45 The Video-Driven Website. With demand for video continuing to grow exponentially, a video-driven website is essential. Discover how to get more video on your website, how to use it for education, generate leads, build your brand, and to increase customer satisfaction.
- 13:45 – 14:30 Video at Every Touchpoint. See how the best marketers use video to create a deeper connection with their potential and existing customers.
- 14:30 – 15:15 Video-enabling the Organization. Discover how video can solve problems for different business areas in the organization such as marketing, comms, HR, and sales.
- 15:15 – 16:00 The State of Video. Per tradition, Content Marketing Legend, Ann Handley, shares the latest on the current state of video in Content Marketing.
- 16:00 – 17:00 The New TwentyThree: Launch Keynote. Live from Copenhagen, Denmark, TwentyThree gives the launch keynote of the year. We unveil the Video Marketing Platform of the future, forever changing how organizations communicate.
VideoDays er arrangeret af TwentyThree – The Video Company, der blandt andet har Carlsberg, Novo Nordisk, ISS og Vestas som kunder. Der er altså tale om et eksternt arrangement, som vi har fået lov til at videreformidle til vores medlemmer.
Læs mere og tilmeld dig her.
